Crafting user-centric products from concept to launch.

Hi, I'm Priyanshu Rai, a UX Designer focused on creating work that is both functional and beautiful. I solve complex problems to create elegant, human-centered digital experiences.

Case Studies in Digital Craftsmanship

My Design Philosophy

A purposeful and adaptive framework for translating complex challenges into clear, human-centered solutions.

01. Empathize & Define

My process begins with deep empathy. I conduct user interviews and market research in Miro, then use AI helpers like Gemini to rapidly synthesize notes, identify key pain points, and define clear problem statements.

User Interviews

Miro for Affinity Mapping

Gemini for Synthesis

02. Ideate

This is where creativity flourishes. I facilitate brainstorming workshops and sketch concepts in Figma, using AI collaborators like Claude to challenge assumptions and expand on creative ideas.

Brainstorming Workshops

Figma for Wireframing

Claude for Idea Expansion

03. Prototype

Ideas are transformed into tangible experiences. I build high-fidelity, interactive prototypes in Figma, and use AI assistants like ChatGPT to accelerate development by generating code snippets.

High-Fidelity Prototyping

Microinteractions

ChatGPT for Code Snippets

04. Test

The prototype is put in front of real users for usability testing. I gather critical feedback with tools like Maze and use AI to help analyze session transcripts for faster insights.

Maze for Usability Testing

Loom for Session Recording

AI for Transcript Analysis

05. Iterate

The final step is a loop, not a line. Based on testing insights documented in Notion, I refine the solution in Figma, ensuring the product constantly evolves to meet user needs.

Figma for Revisions

Notion for Documentation

AI for Brainstorming

Got a complex idea? Let's build it, beautifully.

My passion is untangling complex problems and turning them into beautiful, intuitive experiences. If you're looking for a designer who is excited by a good challenge and driven to create meaningful work, then we should connect.

Looking for new roles